Creating your first project in Scribe Spark is the next step after setting up your organization. Projects are the foundation of your content creation workflow, allowing you to organize content by campaign, client or product - however you name it.

This guide will walk you through creating your first project, configuring essential settings, and setting up the foundation for successful content creation.

Project Setup Process

1. Access Project Creation: Navigate to the projects section in your organization
2. Click "Create Project": Start the project creation wizard
3. Enter Basic Information: Provide project name and description
4. Review & Create: Review your settings and finalize the project

Essential Project Information

• Project Name: Choose a clear, descriptive name that reflects the project's purpose
• Description: Provide a brief overview of what the project is about

Product Details

• Product Name: Define your product name
• Product Category: Define your product category
• Product Description: Define your product description
• Website URL: Define your website URL
• Include Website in Content: Decide if you want to include the website URL in the content by default

Workflow Settings

Configure how content moves through your creation process, including approval workflows, review stages, and publishing schedules. This ensures consistency and quality control across all content.

What are Personas?

Personas are detailed profiles of your target audience that help the AI generate more relevant and engaging content. They represent your ideal customers or readers and guide content creation decisions.

Creating Effective Personas

• Demographics: Age, gender, location, education level, and income
• Professional Background: Job title, industry, experience level, and responsibilities
• Interests & Hobbies: What they enjoy doing in their free time
• Pain Points: Challenges and problems they face
• Goals & Aspirations: What they want to achieve
• Communication Preferences: How they prefer to receive information

Persona Benefits

Well-defined personas help the AI understand your audience better, resulting in content that resonates more strongly with your target readers. This leads to higher engagement and better conversion rates.

Available Integrations

Integration Setup Process

1. Select Platform: Choose the platform you want to integrate
2. Authenticate Account: Connect your social media or platform account
3. Set Permissions: Configure what the integration can access
4. Test Connection: Verify the integration is working properly

Integration Benefits

• Direct Publishing: Post content without leaving Scribe Spark
• Content Scheduling: Plan and schedule posts in advance
• Performance Tracking: Monitor content success across platforms
• Workflow Automation: Streamline content distribution

Setting Up Your Media Library

Your project's media library is where you'll store and organize all visual assets, including images, videos, graphics, and other media files used in your content.

Media Organization

• Folder Structure: Organized folders for generated or uploaded media
• Metadata: View date of upload and size

Supported Media Types

We will automatically convert images to JPEG format on upload as most 3rd party integrations require JPEG images.

AI Image Generation

Scribe Spark includes AI-powered image generation capabilities. You can create custom images based on text descriptions, ensuring you always have the perfect visual content for your projects.

Content Calendar Setup

A content calendar helps you plan, organize, and schedule your content creation and publication. It ensures consistency and helps you maintain a regular posting schedule.

Content Strategy Elements

• Content Themes: Define overarching themes for your content
• Posting Frequency: Determine how often you'll publish content
• Content Mix: Balance different types of content (educational, promotional, entertaining)
• Platform Strategy: Plan content for different platforms and audiences
• Seasonal Planning: Consider holidays, events, and seasonal trends

Content Types to Plan

Pre-Launch Checklist

• Project Configuration: All settings and preferences are configured
• Personas Created: Target audience personas are defined
• Integrations Active: Platform connections are working
• Media Library Ready: Essential assets are uploaded and organized
• Content Calendar: Initial content plan is in place
• Team Access: Team members have appropriate permissions

First Content Creation

Start with a simple piece of content to test your setup. This could be a blog post, social media update, or any content type that fits your project goals.

Monitoring & Optimization

• Performance Tracking: Monitor how your content performs
• Feedback Collection: Gather input from your team and audience
• Process Refinement: Adjust workflows based on what works
• Continuous Improvement: Regularly review and optimize your setup

Content Creation

Now that your project is set up, explore the content creation tools. Start with the AI-powered generators for blog posts, Instagram content, and other formats.

Advanced Features to Explore

• AI Content Generation: Use advanced AI tools for content creation
• Content Templates: Create reusable templates for consistency
• Workflow Automation: Set up automated content approval processes
• Performance Analytics: Track content success and optimize strategy
• Team Collaboration: Work together on content creation and review

Recommended Learning Path

1. Content Creation: Learn to use AI generators effectively
2. Media Management: Master image generation and asset organization
3. Integration Management: Optimize your platform connections
4. Analytics & Optimization: Use data to improve your content strategy
5. Team Management: Scale your content creation with team collaboration